Rebootizer USA has become the exclusive detox and wellness drink sponsor of the Billabong BVI Kite Jam 2011. Held between 26February and 4 March, BVI Kite Jam is the first kiteboarding contest ever held in the British Virgin Islands, open to amateurs, professionals and spectators.
Now in its second year, the week-long event was conceived by Charlie Smith and Sir Richard Branson after a 20-mile kite crossing from Necker Island to Anegada. Rebootizer is an antioxidant drink made from a proprietary blend of natural detoxifying fruit and plant extracts. It is contained in a unique 2oz, 6 x 4.25-inch flat Mix-Pak pouch that has separate compartments for the water and powder to enhance bio-availability.
Rebootizer has received several prestigious international awards: the Trends &Innovations Selection at SIAL in Paris, 2008; Frontier Magazine Buyers’ Forum 2010Winner for Best New Product; Columbia’s Axioma Group ‘Great Idea 2011’ award for most innovative functional drink. Most recently, Rebootizer was awarded four stars by Beverage Spectrum Magazine/BevNet.com.
Rebootizer is extremely proud and excited to support BVI Kite Jam,” said Rebootizer USA CEO Catherine Brandt. “We will be there throughout the week with our participating international kiteboarding champion, Davey Blair, as well as our sponsored Reggae band, the Dubplates, to ensure full participation in the kite contests and Reggae concerts at the opening and closing parties. “BVI Kite Jam will provide great opportunities for exposure within the beverage industry and among young adult consumers in US and international markets. A post-event major communication campaign with elaborate video footage will air widely online in social media. Longer episodes will be integrated into a new reality show named ‘Chuck and Chalice’ to appear on numerous online and TV outlets.
We are delighted to have a dynamic brand and company like Rebootizer partner with the Billabong BVI Kite Jam,” said event director Scotty Wilson. Health and wellness are critical in daily life, especially in a sport like kiteboarding. “We hope that this will be the beginning of a long collaboration.Source: Rebootizer USA